GMA has worked on hospitality projects in over 40 countries. Assignments include feasibility analysis, strategic development plans, assisting governments in developing public policies for integrated resorts, advising public and private companies in evaluating new markets, and performing due diligence on potential acquisitions. GMA also assists clients with contract negotiations, including development and management agreements.
Regardless of the nation or jurisdiction, GMA has the experience to assist its clients with any hotel or integrated development, acquisition, or expansion project.
Hotel Feasibility Analysis
GMA’s approach to hotel feasibility analysis is to first understand the client’s vision for the project. The next step is to recognize the wants and needs of the market. In evaluating a hotel project, it is also important to understand the nature of the competition, their service processes, and service gaps. Then, GMA examines the market and the customers that the project will serve. The team then poses the question: Is there something about the hotel that will create new demand or can it create its own micro-operating environment?
Once a full understanding of the client’s vision is realized, the needs of the customer are understood and the strengths and weaknesses of the competition are recognized, GMA can then prepare accurate forecasts for the hotel project and determine if it is indeed, feasible.
GMA can assist in the planning, design, construction, and financing of an integrated resort. From the initial feasibility study to the project’s opening, GMA’s Project Development Group can help its clients navigate the development process. Whether the development is an expansion of an existing facility or a new-build, GMA has the expertise to ensure that the project captures the imagination of the marketplace, is brought to fruition on time, and on budget.
Food & Beverage
No aspect of an integrated resort challenges the operator more than its food & beverage operations. Meeting customer needs, creating compelling dining environments and operating profitable dining outlets need not be mutually exclusive endeavors. Rather, they must be part of a sound food & beverage strategy.
GMA has in-depth experience in all aspects of food & beverage operations including facility programming, pricing, marketing, and day to day operations. GMA can help design the right mix of dining and forecast those results or help the enterprise improve food & beverage quality and profitability.
Sports & Entertainment
GMA works with clients to evaluate the viability of additional non-gaming assets in the areas of sports and entertainment as well as facility programming and marketing. As operators look at options to diversify or enhance their existing amenities, GMA can assist with the feasibility and development of these areas to maximize their potential.